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  • Big G retro pkg

    Big G cereals get radical with limited-edition retro packaging


    General Mills and Atari partner on five 80's themed retro packages, available exclusively at Target stores. Consumers are drawn to nostalgia, and that's exactly what Big G is bringing to the table this year with graphics from Atari classics like Asteroids, Centipede and Missile Command featured on the back of each participating cereal.  More
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  • Walmart unveils "Great For You" front-of-pack icon

    Walmart Great for You logo Development of the "Great For You" icon—which will appear on hundreds of  foods—is part of Walmart's initiative to make food healthier and healthier food more affordable. Items with the "Great For You" icon must meet rigorous nutrition criteria, pulled from the 2010 Dietary Guidelines for Americans, the FDA, the USDA and Institute of Medicine (IOM).
  • Interactive makeup pack speaks to consumer passion points

    Urban Decay Book of Shadows IV Urban Decay's Book of Shadows IV lets consumers download tutorial videos on how to apply the makeup through QR codes printed on enclosed "Look" cards. Users then plug their smartphone into the portable speaker provided in the package to help recreate the stunning looks.
  • Toy packaging merges sustainability, fun

    Green Toys sustainable packaging Each of these planet-friendly playthings is packaged in a 100-percent recyclable corrugated box printed with soy inks, with no twist ties or plastic wrap.
  • Diet Coke packaging promotes heart health

    Diet Coke Heart Truth cans Diet Coke cans, aluminum bottles and other packaging will show support for The Heart Truth, an organization designed to raise awareness of women's heart health.
  • Prepared frozen food to reach $186 billion by 2015

    El Monterrey mini chicken tacos The popularity of packaged frozen meals is on the rise, thanks to an increasing number of working moms, shifting ethnic demographics and advancements in food packaging technology.
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Tom Szaky

Green Terratory

Tom Szaky
February 3, 2012
The problem with the popularity of pouches
TerraCycle’s food packaging recycling programs began with drink pouches....
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Adventures in Packaging

KC Boxbottom
January 27, 2012
The case of the bobbling bottle
The milkman called–and not about deliveries, either. He had a problem and...
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Ampule applicators

Ampule applicators
Functional, shaped applicator heads for the company's patented line of plastic ampules can be made from materials such as cosmetic foam, felts, wools, polyurethane and uncompressed melamine.

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