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Packaging Digest - February 1, 2008

Features
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Bally Fitness is pumped about flexo-printed shrink labels

Prime Graphics, Inc. (www.primegraphicsinc.com) has made a quantum jump in flexographic printing with the recent launch of the 2.1 oz Quantum NO Shot dietary supplement from Bally Total Fitness™ Corp., Chicago (“NO” stands for Nitric Oxide). The shrink-sleeve label for the liquid dietary supplement is flexo-printed with metallic ink, a difficult prospect until Prime Graphics g...



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