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Vitamin sodas introduced in slim aluminum cans

-- Packaging Digest, 12/1/2008 2:00:00 AM

Snow Beverages, a New York City-based natural beverage products marketer founded in 2005, is rolling out naturally flavored vitamin sodas in Sleek ™ cans produced and dry-offset-printed in up to 5 colors by Rexam Beverage Can North America (www.rexam.com).



Tall and slender, the 12-oz cans were selected to help Snow target “health-conscious consumers looking for a refreshing alternative,” it says. The new sodas are available in cola, lemon-lime and cranberry “PomRaz” flavors. Fortified with Vitamins C, B3, B5, B6 and B12 and antioxidants including green tea extract, and sweetened with cane sugar, they fit well with the aluminum can, according to Snow, because it keeps them fresh and cold for an extended period, protects them 
from light due to aluminum's superior 
barrierproperties, is portable and is 100
-percent-recyclable.

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