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Synaura Intl. launches Avia time-release beverage

-- Packaging Digest, 11/1/2009 1:00:00 AM

Synaura Intl. launches Avia time-release beverageSynaura Intl. time-release beverageSynaura Intl. has released Avia (pronounced like the word “aviation”), a four-formula liquid supplement built around a unique berry called Maqui. In scientific studies, the Maqui berry has been shown to have the highest ORAC (Oxygen Radical Absorbance Capacity) value of any known fruit or berry on earth. According to Synaura, what makes Avia really stand out is its “SynPlex” technology, which allows Avia to become the world's first time-release beverage. Tiny microcapsules suspended within the liquid contain a powerful anti-inflammatory and powerful antioxidant. Flow Design (www.flowdesign.com), focused its attention on the origins of the Maqui berry and the capsules and developed a brand image with a butterfly icon that represents life renewal. The dots surrounding the logo represent the time-released capsules in every bottle. The 750-mL glass bottle has tall, straight shoulders, which taper into a soft-footed base. The base has glass beads that wrap around 360 degrees, which mirror the dots of the brand logo.


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