Menasha Packaging wins design and innovation awards
Posted by Jack Mans, Plant Operations Editor -- Packaging Digest, 11/8/2012 11:33:30 AM
Menasha Packaging, a manufacturer of high-end graphic packaging and merchandising products, won two awards for entries in the 69th annual National Paperboard Packaging Competition.
Judged by a panel of leading industry professionals, the North American Paperboard Packaging Competition is the premier competition for carton manufactures involved in the concept, design, print, performance and shelf appeal of paperboard packaging. Entries must be designed to distribute, market and protect a product and must consist of 50 percent paperboard that is visible to the end user.
Menasha Packaging received a Gold Award for the development of a 3-pack specialty carton used to visually showcase Purell's hand sanitizer with Jelly Wrap carriers. The unique design showcased the product's features while keeping efficiency in mind for the assembly and fulfillment process. The carton's die-cut holes ensure the product is securely held in place while also allowing for maximum visibility for today's hands-on shopper.
The company also received an Innovation Excellence award for its work with Group II Communications in the development of a paperboard novelty cap for McDonald's. The Innovation Excellence category recognizes new and exciting package designs, designs that solve a problem in a unique way, meet or exceed market demands, or take advantage of the benefits of paperboard packaging. Designed to mimic a ball cap, the novelty item is another option for McDonald's franchisees to help encourage customers to get connected with the Team McDonald's brand.
"Innovation and efficiency are cornerstones of the work we do every day at Menasha Packaging, so it is an honor to win these awards and be recognized by a panel of industry leaders," said James Snyder, General Manager of Menasha Packaging's Folding Carton facility, who accepted the award on behalf of Menasha Packaging.