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Windex packaging pumps up convenience

Posted by Jenni Spinner, Senior Editor -- Packaging Digest, 1/25/2013 9:04:35 AM


Windex Touch-Up CleanerWith a history spanning more than 75 years, Windex has kept up with the evolving needs of busy families by pioneering convenient cleaning products to help keep 'cleaning day' more manageable. Today, SC Johnson introduces a new way to quickly clean frequent messes with an innovative, one-of-a kind new product, Windex Touch-Up Cleaner.

 

Windex Touch-Up Cleaner offers a fast and convenient solution to clean and sanitize the most frequently used surfaces in the home without missing a beat. Creatively packaged in a bottle designed to stay out near the action where people need it most - the kitchen and the bathroom - Windex Touch-Up Cleaner helps quickly clean those little messes so they don't become bigger chores. By having the new Windex Touch-Up Cleaner right there when and where you need it, cleaning life's everyday messes has never been easier.

 

"At SC Johnson we are always looking to deliver the latest in home cleaning innovation to provide effective products that offer convenience and value. The new Windex Touch-Up Cleaner offers a new approach to cleaning and an advanced product design that allows even the busiest families to quickly clean frequent messes as they happen," said Kelly M. Semrau , Senior Vice President - Global Corporate Affairs, Communication and Sustainability.

 

The inventive new design makes it easy to clean and sanitize surfaces; simply push down on the pump to apply the formula onto a cleaning material such as a paper towel, bath tissue or a clean sponge. Then, wipe the surface clean.
Windex Touch-Up Cleaner cleans and kills 99.9 percent of common household bacteria(1) and works on nearly all hard, non-porous surfaces including: sinks, countertops, toilets, appliances (exterior), stovetops, sealed granite, sealed marble, glass, glazed porcelain, chrome, glazed ceramic tile, finished wood and more.

 

Windex Touch-Up Cleaner is available in two varieties to tackle life's most frequent messes:
Bathroom Windex Touch-Up Cleaner in Fresh Scent
Kitchen Windex Touch-Up Cleaner in Glistening Citrus Scent

 

Source: SC Johnson

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