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The case of the crumpled corners

It was a case packer the party on the other line was calling about and needed me to fix, pronto. When I got there, Tim, the line supervisor, showed me the problem. They were side- loading 12 large cartons into a corrugated case. Cartons were stacked two wide by three high, then pushed into the case. “When we push the cartons, four gates are supposed to guide them in... More

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The case of the bulgy bottle

The text was from Toni: “Call me ASAP!” I did. She had a question for me: “How can I apply a pressure-sensitive label on a 2D curve?” “I thought you were going to ask me a hard question,” I replied. “You can’t. It is easy to apply a PS label on a flat surface or even simple curve. It’ll wrinkle on a 2D curve.”... More

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The case of the gray-market blues

Jim called and told me his troubles. He was losing money. More critically, his brand was losing prestige. He made high-end perfumes. His company sold only to high-end outlets, such as perfume stores and exclusive department stores. “KC, my perfumes are turning up in pharmacies and discount stores,” he confided. “It destroys the image and my customers are losing... More

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The case of the lazy day

I was in my comfy chair resting my eyes when my wife came into the office and startled me alert. “KC, whatever are you doing?” she inquired. “If you don’t have anything to do in the office, I can find some chores at home.” “Practicing, Nellie my dear–practicing,” I told her. “Practicing!?! Practicing what,... More

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The case of the sticky labels

“KC, I need your help-fast,” said the guy on the phone. I recognized that foghorn voice immediately. “Marmaduke Surfaceblow, my old shipmate!” I said. “Long time no sea” Marmy and I went back a ways. If he needed help, I was only too happy to provide it. “Packaging is a bit out of your normal line, isn’t it?” I asked.... More