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Kate Bertrand Connolly

Articles

Deviation Distilling is elevating beverage packaging with digitally printed labels that are applied to the back of its gin bottles but are visible from the front of the bottle. In this striking packaging design, consumers look through the product inside the bottle to...

Pharmaceutical brand owners and the contract packagers that serve them are driving advancements in blister-packaging equipment that include faster changeover, compatibility with multiple blister formats and ease of operation.

Packaging Digest learned...

With the airing of the final episode of HBO’s “Game of Thrones” quickly approaching, Mondelēz International has created limited-edition “Game of Thrones” packaging for Oreo cookies. The packaging design, which launched in early April, is in national distribution and...

Three U.S. regulatory agencies agree. We should standardize the voluntary date-code labeling for food sold in the United States as part of a new strategy to fight food and packaging waste.

In April 2019, the federal government announced the launch of an...

The packaging design for Shatto Milk Flavorizers plays on the brand’s down-home personality while supporting its commitment to sustainability. The package, a cube-shaped metal tin, features vivacious colors and humorous narratives about the brand and its beloved cows....

Sports figures and packaging go together like Michael Jordan and Wheaties. Now e-sports celebrities are also popping up on packaging for mass-market brands: Red Bull has launched a limited-edition can celebrating 27-year-old videogaming superstar Tyler “Ninja” Blevins...

Light—both natural and artificial—is the enemy of many products, particularly foods. To help brand owners develop light-protective food packaging, Noluma International LLC uses proprietary light-protection technology for package measurement, assessment and certification...

New packaging graphics for Hill’s Science Diet cat food and dog food reinforce the brand’s science-based nutrition while creating emotional appeal with photo portraits of healthy, well-fed pets. The redesign affects more than 2,000 stock-keeping units, all bags and cans...

Packagers’ desire for less packaging waste and greater operational efficiency, including improved infeed systems, is driving advancements in premade-pouch fillers/sealers.

Packaging Digest asked executives from three equipment companies to answer a few...

A sustainable-packaging collaboration between Amazon and Replenish has borne fruit in the form of Amazon’s Clean Revolution cleaning products. Amazon uses the new Replenish 3.0 packaging design for its Clean Revolution line, with Replenish acting as a private-label...

AstroNova Inc. is giving labeling an intriguing twist with its new QuickLabel QL-300 printer. The electrophotographic (EP) printer uses white toner, in addition to four colors, and can print on a variety of label materials.

The QL-300 prints high-resolution...

Recent qualitative research from professors in Denmark indicates that consumers in four European countries and China misunderstand some benefits of active, nanotechnology-based food packaging but have no problem with nanotech per se. The researchers also find that...

The winning packages in The Tube Council’s 2018 Tube of the Year competition take tube packaging to a new level—leveraging innovation, technology, design, processing, manufacturing and components.

The competition offers an award for the highest achievement in tube...

Packaging has played a pivotal role in the marketing of Concepts x Nike SB Lobster Dunk skateboarding shoes since Red Lobster Dunks debuted in 2008. Most recently, Concepts x Nike SB Green Lobster Dunks joined the product family at a lobster-themed event featuring...

The U.S. Food and Drug Administration (FDA) is asking pharmaceutical packaging companies, brand owners and entities engaged at various levels of pharmaceutical distribution to make the prescription-drug supply chain more secure. The mechanism for the work will be a...