Microwavable steamer bag simplifies artichoke prep

By Posted by Lisa McTigue Pierce in Decorative Materials on April 04, 2012

 

Ocean Mist microwavable artichokesOcean Mist Farms new "Season & Steam" microwavable artichoke bag features two, fresh artichokes that are cleaned, trimmed and ready to cook. The packaging gives users the option to open the bag, pre-season the artichokes to their preference, reseal the package and steam by microwave—all within the same bag.

 

The bag, which was in test market at retail stores in northern California last fall, is now more widely available at grocery stores.

"Consumer research told us that many shoppers view prepping of artichokes as the major barrier to purchase. By doing the prep work, we make eating fresh artichokes easy and convenient," says Kori Tuggle, director of marketing and business development.

The ability to pre-season the artichokes (prior to cooking) is an exclusive convenience attribute to the produce department. The Season & Steam" microwavable artichoke bag was a finalist in the PMA's annual innovation in packaging awards competition.

Ocean Mist Farms was one of five fresh produce companies named a packaging innovator by the Produce Marketing Assn. (PMA) in its fourth annual Impact Awards (October 2011). The award recognizes companies with exceptional produce packaging that demonstrates "out-of-the-box-thinking" and makes an impact on consumers.

 

Source: Ocean Mist Farms


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I absolutely love this product and I bought so many of them and was sad to go back to the store and over the past several weeks it has not been restocked. These artichokes are delicious and convinient so thank you for this amazing meal!