Intercept is an on-product lock designed to protect high-value products by making them useless until unlocked wirelessly at the point of sale. It features a wireless-enabled lock placed on the product, such as in the micro USB port on a mobile phone. The Intercept lock disables the product's functionality until the lock is deactivated using proprietary technology during check out. If the product is not legally purchased, thieves end up with a worthless product. According to the company, this solution provides retailers and brand owners with the security they need to combat all forms of theft, including shoplifting, organized retail crime and employee theft. Further, it allows consumers to fully interact with the products in-store, and take their purchase straight to the check-out register. This solution reportedly is helpful for retailers and brand owners that offer high-value products that are the target of thieves, such as consumer electronics, office supplies, video games, pharmaceuticals, jewelry and accessories, fragrances and other personal care products. The system's flexibility allows it to protect almost any category of product offered at retail, the manufacturer says.