Drupa 2016: A showcase for packaging’s digital transformation : Page 2 of 2

Rick Lingle in Digital Printing on April 14, 2016

The Beam is a 3X speed digital creasing and die cutting system from Highcon that demonstrates the benefits of digital machinery beyond printing.


What vendors and technologies will be creating a buzz?

Ferrari: A signal that a shift has already taken place in labels and packaging is that this will be the first drupa where Heidelberg is no longer occupying the largest booth. As the worldwide industry leader in digital print presses, HP is hosting the largest booth and brings pre-drupa announcements of a complete labels and packaging print press portfolio. Likely the most impressive press will be the HP Indigo 8000, featuring 2X speed. This narrow web digital print press will likely accelerate the industry crossing the chasm and going mainstream in several verticals.

Esko will be demonstrating an improved tool set that is to optimize the ideation, printing and finishing workflow.

Highcon has announced a suite of digital creasing and cutting products, including a 3X speed machine for high output sheet-fed converters. 


What other new developments do you find interesting?

Ferrari: There are four companies with new technologies in the digital label and packaging industry that pique my curiosity:

a) XMPie (a Xerox company) has offered storefront software that integrates with print presses to create personalized documents and e-mail campaigns. Now it has entered the labels and packaging marketplace. XMPie have partnered with various manufacturers to provide label and package printers easy access to offer their clients an online business platform.

b) Landa proclaims drupa 2016 is the commercial release of high speed and wide format (sheetfed and web) presses. Also announced, “metallization” printing will be unveiled that provides results at half the cost of foil.

c) Heidelberg announced as part of its drupa portfolio digital printing applications in B1 format based on inkjet technology from its development partner Fujifilm.

d) DataLase has announced that it will launch “Variprint,” an inkless-color marking technology for virtually any substrate. The focus for Datalase is for digital inline printing of labels and folding cartons.


For more on Highcon, see High-tech cartons converted with distinction

For more on Variprint, see Color paints a pretty picture for inkless in-line digital printing from February 2016.



About the author

Mike Ferrari is the founder of Ferrari Innovation Solutions llc and a brand packaging consultant. Retired after 32 years of service from the Procter & Gamble Co., he is dedicated to educate, guide and inspire those in the packaging industry to understand the drivers causing the transformation and to grow digitally. Follow him on Twitter via @gamechanger78.


Mike will provide analysis of the new labels and packaging technologies demonstrated at drupa. You can pre-order the report, DRUPA Simplified 2016, for a 20% savings.


Interested in a packaging-centered trade show that’s conveniently located stateside? Then join like-minded professionals at EastPack in New York City June 14 to 16. The show offers a first-hand view of industry trends and technologies.


Filed Under:
By submitting this form, you accept the Mollom privacy policy.
500 characters remaining