Easylift™ easy-open can end is launched by the co., which reports it's testing it on 400-g packages of cat and dog food together with Nestle Purina Petcare Europe in the Netherlands. The co. says the new end, now available in a 73-mm-dia, significantly improves tab access while retaining all the opening performance of its flagship Eole™ technology, making it easier and faster for consumers including seniors, children and the physically impaired to open food cans without openers or other tools.
Crown Holdings, Inc., 215/698-6056. www.crowncork.com