The co. has initiated the world launch of what it says is a new type of sleeving material said to offer exciting new possibilities for package design. Called Dita, the sleeves feature a mirror-like effect (pictured) while the Skinsleever material mimics animal skins with leather-like beauty, the co. says. The sleeves are available as part of an entire system that includes designs using inks, materials and printing technology to achieve the effects the customer desires. Both were developed and produced exclusively by the co. , it reports.

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