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Metallized labels give malt beverage an upscale look


Ultimalt bottleSporting p-s labeling printed by Spear, Ultimalt addresses the market for nonalcoholic malt drinks for malt aficionados in the U.K. Ultimalt distributor Kato Enterprises Ltd. has introduced Ultimalt to the U.K. market in proprietary glass bottles supplied by Beatson Clark


All design elements are intended to convey a high-end, premium feel for the product. "It offers "the highest quality brewing processes, the beautifully engineered bespoke bottle, the elegant packaging and, last but certainly not least, a full malt flavor fortified with B vitamins for nourishing goodness," remarks Kato Enterprises director Kayode Toyinbo. 

The labels were printed by Spear using a six-color screen/flexo combination on metalized film. The converter says the label's eye-catching design is accentuated by semi-opaque colors to achieve an elegant metallic sheen.

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