Beer/Wine/Spirits

In a twist on the trend in the spirits market to create eye-catching bottles in the shape of heads or skulls, Outerspace Vodka gets its packaging inspiration from another, more extra-terrestrial source. Green coating and aluminum black eyes make...

Decades after being tossed into the Atlantic, a beer bottle transformed in a unique way ends up on display 1,500 miles away in a Wisconsin museum...

Global packaged spirits company concentrates on recycling, waste reduction and other sustainable improvements for glass bottles and more...

Bud Light has added ingredients and nutrition information to the outer cartons of its beers...

Launched purposefully on Friday the 13th, Anheuser-Busch’s newest brew lives up to its name by presenting on-package details and surprises that represent several firsts in the U.S. beer market...

Tinto de verano, or “red wine of summer,” has been popular in Spain since the early twentieth century. Now, a U.S. brand owner is making this refreshing drink available to Americans in the same package format used at Spanish beaches: aluminum cans...

Direct-to-glass decorating is making a comeback in some markets, such as wine. It plays a central role in Reed Wine Cellars’ new packaging design, which features bold graphics that start on the body of the bottle and extend all the way up the neck...

Busch Beer is using packaging to lure fishermen into the “Catch One. Win Big.” promotion, now in its fourth year. The limited-edition packaging design for cans and multipack cartons features colorful illustrations of game fish, plus gold-tone ...

A packaging design expert suggests that designers and brand owners should leverage the tendencies of narcissistic consumers while pointing out that personalized individuality can be taken too far in these beverage categories...