Linda Casey

March 11, 2015

1 Min Read
QR codes on lettuce packaging offer healthy, quick meal solutions
TA-11087_PR-image_art-lett.com

 

Just in time for summer fun, Tanimura & Antle has rolled out its Artisan Lettuce "Celebrate Summer" promotion offering shoppers seasonal recipes and entertaining tips through a QR code on the product's packaging and on its newly revamped website artisanlettuce.com.

 

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TA-11087_PR-image_art-lett.com

Also included in both online components of "Celebrate Summer" is a weekly giveaway of (13) $250 gift cards through July 31st. Offering a variety of Red and Green Gem, Tango and Oak lettuces in each clamshell, the Artisan Lettuce product line includes petite, fully mature heads of lettuce are grown on USA family farms and harvested at the peak of freshness for unmatched quality and flavor.

 

Knowing many of today's consumers are looking for quick and healthy meal solutions-and are using their smart phones to make in-store decisions-artisanlettuce.com and the QR codes are timely and helpful resources. Developed with summertime BBQs, picnics, ballgames, beach days and family events in mind, the recipes include: Family Picnic Salad, On the Beach Wrap, Backyard BBQ Wedge and Taste of the Islands Salad. These great tips cover hosting at home, on the go and in evening entertaining.


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