Packaging Digest is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Launchpad – Mintel New-Product Introduction Report

Article-Launchpad – Mintel New-Product Introduction Report







New Product of the Month: 
Puppet compact from Italy

The Italians have created a novel way to package makeup. Micys in Milan has gone to market with the Pupa Puppet makeup kit, which includes blush, bronzer, eye shadow, lip gloss and a mirror, all placed on a hinged palette that is hidden within a puppet figure. The palette acts as the legs of the puppet, and when the feet are pulled out, the makeup compact is at your fingertips. The compact is an injection molded plastic, and embossing and foil blocking are used to decorate the puppet. On the back, there is a heart-shaped broach and mobile phone strap for convenience.

.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish