Faces ‘personalize’ Halloween packaging: Page 5 of 6

By Lisa McTigue Pierce in Packaging Design on October 26, 2019

5. An entire end-aisle display of character glasses also uses a simple paperboard card with die-cut slits so the glasses can fold down and hold themselves on the “package.” Some of the glasses are licensed characters, like Marvel’s Captain America, and others are generic animal or other “faces.”

 

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