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Greek yogurt expands into shelf-stable territory

 

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Rickland Orchards yogurt bar

Rickland Orchards has launched its Greek Yogurt Bar—billed as the optimal nutritious, delicious and all natural, on-the-go snack. Rickland Orchards Greek Yogurt Bars feature honey-roasted granola and real fruit dipped in Authentic Strained Greek Yogurt imported from Europe.

 

Rickland Orchards is the first to offer consumers Greek Yogurt in a shelf-stable, great tasting bar and provide an excellent source of fiber and a good source of protein in each serving. Now, busy parents, active kids and teens, and health conscience consumers can enjoy the benefits of Greek yogurt and probiotics effortlessly.


CEO and co-founder Jason Cohen says, "We are thrilled with the overwhelming positive response we have received on our Greek Yogurt Bars. We have developed the perfect combination of great taste, strong nutritional values and on trend, quality ingredients."


The phenomenon of Greek yogurt has spread across all consumer groups, and Rickland Orchards is staying ahead of the curve by expanding into non-traditional ways in which to enjoy Greek yogurt. In 2007, Greek yogurt sales totaled $35.4 million and the projected Greek yogurt sales for 2012 are estimated to be well over $2 billion. Rickland Orchards Greek Yogurt Bars are already flying off the shelves in major markets across the country. The company has received authorizations in more than 10,000 locations in the first 90 days of its launch.


"We have literally traveled the globe in the last 6 months searching for the best ingredients and securing our supply of shelf-stable, authentic Greek Yogurt", says presidentand co-founder Michael Sands. "Working with the top food scientists was a must before we approved the product for launch. The hard work paid off—the acceptance by dry grocery buyers has been incredible. They see the growth of Greek Yogurt in the refrigerated section and want to capitalize on it in their set."


Rickland Orchards All Natural Greek Yogurt Bars are layered with the finest granola, real fruit and nuts, and authentic Greek yogurt. The combination of nutritional benefits and great taste are the secret recipe to the brand's successful launch. The bars are available in six distinct flavors: Blueberry Acai, Cherry Almond, Toasted Coconut, Cranberry Almond, Apple & Honey and Orchard Peach. Rickland Orchards Greek Yogurt Bars contain all natural ingredients, 5g of fiber, 7g of protein and probiotics.


Rickland Orchards, a wholly owned subsidiary of Natural Instincts LLC, is an innovative food company focused on making healthier products convenient and delicious through listening to buyer and consumer insights. Rickland Orchards products are sold nationally.

 

Source: Rickland Orchards

 

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