Lisa McTigue Pierce, Executive Editor

September 11, 2018

1 Min Read
Perfume or liquor? Does the package tell you?

Did you ever notice how similar packaging is for gin and eau de toilet? We did. While not all primary packages for perfume or high-end liquor are heavy glass, many are. And both categories often use a stopper closure and elegant labels or elaborate decorating. Can you spot which is which? Take our fun quiz to see how well you score!

We’ve blurred out any product-defining hints on the photos at first so it’s at least a little challenging. Good luck!

Make a note of your score and comment below to tell us how many you got right out of the eight packages we present. It’s the honor system—we’re trusting you to be honest about your score.

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About the Author(s)

Lisa McTigue Pierce

Executive Editor, Packaging Digest

Lisa McTigue Pierce is Executive Editor of Packaging Digest. She’s been a packaging media journalist since 1982 and tracks emerging trends, new technologies, and best practices across a spectrum of markets for the publication’s global community. Reach her at [email protected] or 630-272-1774.

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