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WALMART Video: Company brand VP talks about Great Value makeover

Walmart recently announced it was going to completely revamp its popular Great Values brand. In our article, “WALMART — How will it reinvent its best house brand?” we revealed some of the company’s general plans for the brand. But here are some more specifics, direct from the source:

Overhauling Walmart’s Great Values Brand 
Andrea Thomas, Walmart Senior VP of Private Brands


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