A dynamic and free educational program — focused on digital printing, innovations in packaging materials, packaging automation advice, and cannabis packaging trends — runs from June 13-15.
Packaging celebrities will step into the limelight the middle of June as presenters at The Pack Place theater during EastPack 2023. The annual event takes place this year from June 13 to June 15 at the Javits Convention Center in New York City.
The Pack Place Theater offers three days of educational sessions, free to attendees of EastPack and its co-located sister shows at the IME East mega-show: MD&M East, ATX East, D&M East, Plastech East, and Quality Expo East.
Organized by Informa Markets Engineering (aka IME and parent of Packaging Digest), the educational sessions focus on hot topics in packaging. On Tuesday, June 13, along with a couple opening sessions on packaging design, we’ll have a full program on Digital Printing in partnership with FM Future and FuturePrint. Then on Wednesday, June 14, presenters will showcase more innovation in packaging materials and design, as well as give tips and advice for packaging production. And on Thursday, June 15, we target packaging for cannabis with our CannPack sessions. See full agenda below.
The Pack Place Theater is conveniently located on the show floor in Booth 1901.
Tuesday, June 13
10:45 - 11:30 a.m.
Optimize Your Workflow with AI
Get an introduction into how designers are using artificial intelligence (AI) in their everyday work flow, as well as understand how AI is changing the future of design. Walk out of this conversation with a clear understanding of what AI is, what it can do, and most importantly how you can use it today.
Speakers: Evelio Mattos, Creative Director of Packaging, IDPDirect.com, and Gene Portnoy, Founder at Work and Company
11:45 a.m. - 12:30 p.m.
Direct to Object UV Decoration for Health and Beauty Products
Direct-to-object UV printing is revolutionizing the health and beauty product space by providing unprecedented customization, enhanced branding opportunities, and improved product safety. This innovative printing technology involves applying UV-curable inks directly onto various surfaces, including plastic, glass, metal, and ceramics, without the need for traditional labeling or packaging methods.
Speaker: Scott Einsig, National Sales Manager, Engineered Printing Solutions
1:15 - 1:25 p.m.
Digital Printing: Welcome and Ice Breaker Introductions
Moderator: Frazer Chesterman, Director at FM Future
1:25 - 1:45 p.m.
Paper Not Plastic: How Archipelago’s Powerdrop Coating Technology is Enabling the Shift from Plastic to Sustainable Paper in Product Design and Product packaging
Speaker: Guy Newcombe, CEO at Archipelago