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Packaging Possibilities: Packaging Partnerships Form Sure-Fire Wieners

Heinz Hot Dog Pact website screen capture HeinzHotDogPactwebsite-ftd.jpg
Call it coopetition or collaboration. Learn to leverage the strength in numbers to advance your packaging strategies, sustainability goals, and manufacturing efficiencies.

Did you hear about this? A Great Frustration we’ve all experienced soon might be a thing of the past: Through the new Heinz Hot Dog Pact, King Ketchup is determined to bring harmony to the package size mismatch of hot dogs and buns through a cooperation between wiener and bun makers. Chant with us: “10 Dogs! 10 Buns!”

In this 12-minute podcast, I talk about the evolution of partnerships within the packaging community over the years and then tell you about two recent alliances that will benefit packaging professionals attending our upcoming events: WestPack and CannPack, both taking place in Anaheim, CA, August 10-12.

California Manufacturers & Technology Association (CMTA)

California Cannabis Industry Association

PACKAGING POSSIBILITIES - Season 1: Episode 8

If you have a topic you’d like to propose for a future PACKAGING POSSIBILITIES episode, please email Lisa Pierce at [email protected]forma.com.

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