January 29, 2014

2 Min Read
Personalizing PACK EXPO

The Packaging Machinery Manufacturers Institute (PMMI) is partnering with technology software developer BDMetrics to revolutionize the PACK EXPO tradeshow experience with "My PACK EXPO." My PACK EXPO is a personalized web-based tool available for each PACK EXPO attendee. The software tool intelligently mines through the PACK EXPO Las Vegas database of people, products and conference sessions, and generates a custom report tailored to the attendees' needs and interests.

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"My PACK EXPO will deliver focused, relevant information to all of our attendees based on their business needs and preferences," says Charles D. Yuska, president of PMMI. "PACK EXPO has a strong history and track record of delivering results, and My PACK EXPO will make the process of finding the right packaging solution even easier for our attendees."

My PACK EXPO will be released to support PACK EXPO Las Vegas 2005, the Western hemisphere's largest packaging show of the year. PACK EXPO Las Vegas and the co-located Food Processing Machinery EXPO (FPM EXPO) will feature more than 1,200 machinery, materials, components and containers exhibits occupying 500,000 net square feet.

After attendees register, they will receive an e-mail with a personalized report detailing people they should meet, companies they should visit and conference sessions they should attend, all based on the preference each attendee outlines when they register. This report will be updated as the show dates approach.

"This technology vastly expands on the overall purpose of the trade shows, which is to bring buyers and sellers together in one place," notes George Melnykovich, President and CEO of the Food Processing Machinery Association, producer of the FPM EXPO. The site utilizes BDMetrics' "U Based"(TM) relationship technology which continually matches the interests of an attendee to the event content. BDMetrics President and CEO Rick Geritz says, "PMMI is a consistent innovator, seeking ways to further enhance the value received from attending PACK EXPO. The creation of My PACK EXPO with PMMI makes PACK EXPO Las Vegas 2005 the most valuable and efficient three days of the year."

My PACK EXPO technology will be fully integrated with ExpoExchange, the registration, sales lead management and online event service solutions provider for the show, and will be available beginning this month for exhibitors and registered attendees.

For more information on PACK EXPO Las Vegas, visit www.packexpo.com. Or, contact PMMI's Show Department at 703/243-8555; fax 703/243-8556; or e-mail [email protected].

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