Winning retail packaging starts with attention to detail: Page 4 of 6

Rick Lingle in Retail Packaging on April 27, 2015

Products under the Full Circle brand from Topco center on sustainable sourcing, products and packaging, so maybe it’s no surprise that the company’s line of fresh frozen herbs of cilantro, basil, parsley and garlic are sold in cute little paperboard cartons. Providing convenience and differentiation in a rectangular packaging format optimized for tight freezer spaces, the attractive carton is topped with injection-molded green flip-top dispenser. Consumers access the product for the first time by lifting the closure and pressing down on the perforated flat carton top.

 

Now onto non-food examples starting with an entry from CVS…

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