If you’re paying for something you want to make sure you get use of all it—right? No one wants to throw away any leftover product left in the packaging.
And as proof that consumers hate waste, LiquiGlide (the company that is working to change the way liquids move within packaging) has released survey results that clearly demonstrate consumers' intense dislike of product waste and the extreme measures many of them take to get the last few drops of everything.
According to survey results, consumers dislike waste so much they are even toying with the idea of switching over to other competitors where packaging lets them get their products out more easily.
The survey of more than 1,000 consumers asked participants about their attitudes and habits related to the packaging, use, waste and disposal of sticky consumer goods. To conduct the survey, LiquiGlide asked questions that focused on waste awareness and attitudes regarding consumer waste.
Read the full article here at the website of Packaging Digest’s sister publication PlasticsToday.