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New natural pet care line leverages the Burt's Bees halo

 

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Fetch for Pets


 

Fetch...for pets! announces a new line of natural pet care products in a licensing partnership with Burt's Bees Licensing LLC. Burt's Bees Natural Pet Care will be available at pet specialty stores, including Petco and PetSmart, beginning April 2013, with a range of natural grooming and oral care products specially formulated for dogs.


"We're really excited to be working with the leading brand in natural health and beauty care to develop a line of products that's extends the ethos of Burt's Bees from people to their pets," says Steven Shweky, top dog at Fetch...for pets!. 


Burt's Bees has been a pioneer in developing earth-friendly, natural health and beauty care products for nearly 30 years. Inspired by Burt's Bees' co-founder, Burt and his love for his own dogs, this product line now brings nature's solutions to our beloved pets. Burt's Bees Natural Pet Care will uphold the rigorous natural standards of Burt's Bees products, including its commitment to a minimum of 95 percent natural ingredients. Burt's Bees Natural Pet Care Products are pH balanced for pets and contain no parabens, phthalates, petrochemicals, synthetic fragrances or sulfates. 


"Our pets are part of our families and, with this extension of the Burt's Bees brand, our consumers can give their pets the same natural care they've come to trust from Burt's Bees," says Craig Stevenson, vp and general manager, Burt's Bees Inc.


All packaging is made from post‐consumer recycled (PCR) materials and the bottles are also designed to be recyclable, allowing for minimal impact on the environment. Furthermore, the line is Cruelty Free.

 

To learn more about Burt's Bees Natural Pet Care, visit www.burtsbeespets.com.

 

Source: Fetch...for pets!

 

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