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Smart Packaging

While it's perhaps un-PC if not unfair to characterize certain packaging as dumb, there are a number of packages that can be characterized as smart without hesitation. Smart packaging provides enhanced functionality that can be divided into two submarkets:  Active packaging, which provides functionality such as moisture control, and intelligent packaging, which incorporates features that indicate status or communicate product changes and other information.

 

It's a growing segment: According to a report from Freedonia, demand for active and intelligent packaging in the U.S. is forecast to expand 8.0 percent annually to $3.5 billion in 2017, well above total packaging demand growth. The report identifies food and beverages as the two largest markets for smart packaging in 2012, and projects that pharmaceuticals will be the fastest growing active and intelligent packaging market through 2017, with opportunities driven by the health care needs of the aging U.S. population.

 

Advances in printed electronics are boosting the potential opportunities for smart packaging by lowering costs. Printed electronics start-up Thin Film Electronics announced in October that it has built the world's first self-contained, integrated electronic tag system made using printed electronics. The company has an agreement with film vendor Bemis, which opens up a clear venue for smarter flexible packaging including for foods, that has been extended by two years.

 

Smart packaging even has its own association, the Active & Intelligent Packaging Industry Assn. (AIPIA), surely a sign of smarter packaging ahead.

Content Tabs


Article

The "Swiss Army knife of RFID," eAgile’s DualWing combines UHF and NFC frequencies in a single form factor that opens up technology-driven intelligence in the supply chain and interactive options for end users including authen


Article

Organic light-emitting diodes (OLED) have seen applications in television panels, mobile devices and related visual media. Now VTT Ltd.


Article

A Sun Chemical partnership for conductive inks creates smart packaging that opens up new opportunities to create a “tailored consumer experience” through packaging.

 


Company

Corruven Inc. is a leading edge B2B (business-to-business) technology provider to product manufacturers in the following industries: building materials, transportation, and furniture.


Article

A live demonstration of Blippar’s augmented reality technology in September at Label Expo, specifically a blipp for Wheaties, caught my attention. In fact, it was astonishing.


Article

Curious about how your products can take advantage of smart packaging technologies? The Active & Intelligent Packaging Assn. (AIPIA) can help you sort it all out.


Company

CanTech Global Distribution Inc. is your recognized provider for innovative, safe, environmentally friendly, effective, high performance and protective coatings for use in an extensive range of markets and applications.


Article

Want to really gain consumer interest at the point of purchase?


Article

What’s smarter than smart packaging? Interactive packages being developed today, says Gordon Bockner, president of packaging consultancy Business Development Associates Inc.


Company

Graduellement, la vocation première de l’entreprise s’est élargie  C’est ainsi qu’après 40 ans de persévérance, à la clientèle des premières années, soit les boucheries et les supermarchés, se sont ajoutés les charcuteries, fr


Article

Hollywood often tells us how much a movie cost to make so we’ll be suitably impressed with the studio’s commitment to totally wow us.


A Sun Chemical partnership for conductive inks creates smart packaging that opens up new opportunities to create a “tailored consumer experience” through packaging.

 

One result of T+Sun, a partnership between...


A live demonstration of Blippar’s augmented reality technology in September at Label Expo, specifically a blipp for Wheaties, caught my attention. In fact, it was astonishing. The basic enabling technology, the Blippar app, is free to download and...


Curious about how your products can take advantage of smart packaging technologies? The Active & Intelligent Packaging Assn. (AIPIA) can help you sort it all out. The AIPIA Congress...


Want to really gain consumer interest at the point of purchase? This invention is directed at increasing the enticement at point-of-sale through packaging for products such as a breakfast cereal in a new, cost-effective way that can be described...


What’s smarter than smart packaging? Interactive packages being developed today, says Gordon Bockner, president of packaging consultancy Business Development Associates Inc. He attended the recent...


Hollywood often tells us how much a movie cost to make so we’ll be suitably impressed with the studio’s commitment to totally wow us.

So I was amazed to learn that companies developing printed electronics are spending from a few hundred...



Innovative packages are the key in the fight against food loss and wastage. More effective barrier layers, germicidal films and freshness indicators are intended to help products to keep for longer and stop consumers' throwaway mentality....


 

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In the 1980s, pop singer Sheena Easton ("Morning Train," "For Your Eyes Only") did a radio commercial for some diet program where she lamented how hard it was to lose those last two pounds (and how the program could help, of course). At the...