The Glass Packaging Institute (GPI) has educated consumers about the importance of glass container recycling with its first-ever Recycle Glass Week “e-hunt.” The online virtual scavenger hunt was launched to build excitement for GPI’s second-annual Recycle Glass Week, September 12 – 18, 2010. Check out the winners here: http://www.gpi.org/ehunt/.
“Through the Recycle Glass Week e-hunt, hundreds of consumers learned about the huge environmental benefits that come from recycling glass bottles and jars,” says Joseph Cattaneo, president of the Glass Packaging Institute. “The success of the e-hunt shows that people are interested in creating a greener future through recycling.”
Little Bottle, an animated character created by Saint-Gobain Containers, helped guide participants through clues about glass container recycling for a chance to win prizes such as iPod shuffles, t-shirts, cash, and more. GPI partnered with Earth911.com, O-I, Race Across America, and Saint-Gobain Containers to host the clues. Participants learned that recycling glass reduces use of raw materials, saves energy, and reduces greenhouse gas emissions, and helps to meet the U.S. industry goal to use 50 percent recycled glass in the manufacture of new glass bottles and jars by the end of 2013.
GPI's Recycle Glass Week e-hunt is also a finalist in PR News' Digital Awards 2010. Winners will be announced on October 6.
During GPI’s second annual Recycle Glass Week, September 12-18, communities across the U.S. are uniting with glass container manufacturers, suppliers, and recyclers, to hold local activities and events to build awareness and boost glass bottle recycling. Check out the events happening in your area: http://www.gpi.org/recycle-glass-week/events/recycle-glass-week-2010-events.html.
During Recycle Glass Week, GPI will also announce the 2010 Clear Choice Awards winners, and recognize Friends of Glass, those organizations or persons that recycle glass or promote the recycling of glass. Learn more at http://www.gpi.org/recycle-glass-week/.
SOURCE: The Glass Packaging Institute (GPI)