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Click, buy, RePack: How Finland’s reusable ecommerce packaging works

Video-Click, buy, RePack: How Finland’s reusable ecommerce packaging works

At the recent SustPack 2016 conference in Chicago, attendees learned about RePack, a Finland-based company that provides a reusable packaging platform to those buying and selling products online. Partnering with about 15 companies in the fashion and pharmaceutical space, RePack allows shoppers to opt for a reusable package at check-out that is then returned via direct mail in exchange for a voucher.

Packaging Digest caught up with RePack founder Jonne Hellgren shortly after his presentation to learn more about how the ecommerce reusable packaging works and what the response in Finland has been.

Can it work here in the states? What do you think?

Jonne Hellgren

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Learn about the latest developments in ecommerce and reusable packaging at EastPack 2016, June 14-16, in New York City.

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