Does plastic packaging have a future with Millennials?

Lisa McTigue Pierce, Executive Editor

July 13, 2016

1 Min Read
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Millennials are now the largest generation in the U.S., representing more than 75 million consumers. Companies wanting to survive in the future will need to capture their fair share of sales to this powerful purchasing group. When it comes to packaging, what they like or don’t like could make or break a deal.

How do Millennials really feel about plastic packaging? And how are their attitudes affecting your packaging choices today?

Packaging Digest and our sister publication PlasticsToday want to know what you think. Please take a few minutes to tell us in this short poll: https://www.surveymonkey.com/r/PlasticPkg.

We’ll share the results with you in an article later this summer/fall.

About the Author

Lisa McTigue Pierce

Executive Editor, Packaging Digest

Lisa McTigue Pierce is Executive Editor of Packaging Digest. She’s been a packaging media journalist since 1982 and tracks emerging trends, new technologies, and best practices across a spectrum of markets for the publication’s global community. Reach her at [email protected] or 630-272-1774.

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