Packaging, marketing, and sustainability thought leaders share their opinions with Fast Company about what consumer goods packaging will look like in the future.
Fast Company brings together an all-star panel of consumer packaged goods companies in this video to explore how consumers’ desire for sustainability will change the retail shelf in the next decade. Experts from Unilever, Colgate-Palmolive, McKinsey & Co., and PepsiCo share their thoughts on recycling, packaging materials, and consumer behavior.
Spoiler alert: In 10 years, expect to see less single-use plastic and more paper, metal, and glass on-shelf; more refillable and reusable packaging; and better on-pack instructions for package disposal.
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