Packaging, marketing, and sustainability thought leaders share their opinions with Fast Company about what consumer goods packaging will look like in the future.

Kate Bertrand Connolly, Freelance Writer

April 12, 2023

Fast Company brings together an all-star panel of consumer packaged goods companies in this video to explore how consumers’ desire for sustainability will change the retail shelf in the next decade. Experts from Unilever, Colgate-Palmolive, McKinsey & Co., and PepsiCo share their thoughts on recycling, packaging materials, and consumer behavior.

Spoiler alert: In 10 years, expect to see less single-use plastic and more paper, metal, and glass on-shelf; more refillable and reusable packaging; and better on-pack instructions for package disposal.

About the Author(s)

Kate Bertrand Connolly

Freelance Writer

Kate Bertrand Connolly has been covering innovations, trends, and technologies in packaging, branding, and business since 1981.

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