A product’s package has the ability to tell a brand’s story and grab a person’s attention in those crucial three-to-four seconds one spends deciding what to purchase in a retail store. Packaging can communicate a company’s values and shape...
It’s hard to remember a time when stick packs were not the go-to package structure in a variety of product categories. But only 20 years ago, flexible packaging in the shape of a stick was a radically new concept, at least in North America.Neil...
Looking at the many introductions of ‘new’ products in stand-up pouches this packaging format has gained a lot of popularity in the USA, in part because of the requirement to minimize solid waste, in part because of cost, and in part for the...
Innovations designed to meet user needs, through the use of new packaging materials, technologies and converting and printing expertise, abound in this year's group of award winners in the Flexible Packaging Assn.'s Packaging Achievement...
Wisconsin-based, flexible packaging company Coating Excellence International has signed an agreement to purchase renewable electrical energy from Wisconsin Public Service's (WPS) NatureWise program. The agreement represents the largest quantity...
When it comes to getting the sale, many of today’s flexible packages know how to start and close a deal. The evidence can be seen in the startling good looks and improved functionality of the winners of the 2015 Flexible Packaging Achievement...
When it comes to getting the sale, many of today’s flexible packages know how to start and close a deal. The evidence can be seen in the startling good looks and improved functionality of the winners of the 2015 Flexible Packaging Achievement...
