No-label-look adhesive

New ETI-MELT™ 396 high-tack, light-color hot-melt labeling adhesive is suited to creating a no-label look on clear films. The focus of a new brochure from the co., the adhesive provides superior adhesion on wraparound labels for glass, PVC, HDPE and PET bottles with paper or film labels in both pickup and overlap applications. The hot-melt adhesive works well on water bottles and carbonated soft drink containers, fruit and energy drink bottles, dairy containers and various other food and household packaging. It is especially suited for cold-beverage containers where a clear, water-white adhesive is required. Its thermal stability minimizes charring and reduces maintenance while the aggressive tack properties eliminate flagging, enabling the adhesive to perform well on jog- to high-speed lines, the co. notes. Meets composition requirements of indirect food additives regulations and has a suggested running temperature of 275 to 315 deg F.

National Starch and Chemical Co., 800/797-4992. www.nationalstarch.com