Design & Concepts

Packaging design melds shapes, graphics, materials and more to create functional packaging that appeals on many sensory levels: visually, tactilely, emotionally.

From classic design hierarchies to contemporary styles, packaging concepts elevate a brand or product line above the competition and can help expand its market potential into new outlets or new demographics.

Concepts can easily cross over from one market category to another: from foods and lotions to spirits and cleaning products. Packaging Digest presents new commercialized packages and design tactics to help stimulate ideas for marketers and packaging designers working on their own projects.

Content Tabs


Article

Big thinking at Cal Poly: The bold new all-encompassing Center for Packaging Value Chain initiative helps define the college’s packaging program going forward.

 


Article

Does ecommerce generate more packaging waste than traditional retail distribution? With ecommerce sales growing in the U.S.


Article

When it comes to smart packaging, near-field communication (NFC) continues to be a go-to technology on packaging for brand owners, large and small.


Article

Water Event wants water to take its place among wine, tea and other beverages that come in bag-in-box packaging.


Article

Lemi Shine, a line of what might be called "clean" cleaning supplies, just freshened up its packaging graphics to better reflect the brand’s personality and strength.


Article

A discussion about the environmental benefits of maximizing recovered content in paper packaging versus using virgin fiber is one of those complex topics that, when simplified to make it easy to understand, might miss importan


Article

Some bags of Tostitos, the tortilla-chip snack from Frito-Lay, to be consumed at select Super Bowl parties on Feb. 5 will be able to tell partygoers what else they’ve been consuming.


Article

By replacing its poly-coated carton for fabric softener sheets with an economical recyclable/repulpable alternative, Seventh Generation qualifies for the “Widely Recycled” claim on its How2Recycle label and gets a step closer


Article

As the New Year dawns, take a virtual tour of all the new packages we published in 2016.


Article

As we count down the days left in 2016, and before we look ahead to next year’s trends, let’s take a look at what we predicted would drive many of your packaging decisions in the last 12 months—from ecommerce needs and the inf


Article

Omega Packaging takes the next step beyond digitally printed caps to bring the production and graphics flexibility of digital printing to round plastic containers.

 

Turmeon, first animated label y the world

Article

The innovative label design for Turmeon vermouth takes beverage packaging into a new dimension, creating the illusion that the package graphics are moving.


Article

Cal Poly senior Katie Exum is used to defying expectations. The 6-foot-1 Torrance, Calif.-native came to Cal Poly in 2012, where she quickly emerged as a standout in the Industrial Technology and Packaging Area.


Article

Now that FedEx’s dimensional weight factor is on the move again, it may take a combination of tactics to balance out the cost impact of packaged shipments.


Article

Packaging is a dynamic market, with new trends continually emerging. But for all the turnover, some critical issues linger. Perhaps they are more complicated or build in importance.


Big thinking at Cal Poly: The bold new all-encompassing Center for Packaging Value Chain initiative helps define the college’s packaging program going forward.

 

The Center for Packaging Value Chain could be viewed as...


Does ecommerce generate more packaging waste than traditional retail distribution? With ecommerce sales growing in the U.S. at 14.6% in 2015,...


When it comes to smart packaging, near-field communication (NFC) continues to be a go-to technology on packaging for brand owners, large and small. Frito-Lay used it earlier this month for its...


Water Event wants water to take its place among wine, tea and other beverages that come in bag-in-box packaging.

The Carrollton, TX, company distributes AquaViBox water in 10-, 15- and 20-liter single-use packages that comprise a corrugated...


Lemi Shine, a line of what might be called "clean" cleaning supplies, just freshened up its packaging graphics to better reflect the brand’s personality and strength. Its products—including household cleaners, dish soap, dishwasher detergent,...


A discussion about the environmental benefits of maximizing recovered content in paper packaging versus using virgin fiber is one of those complex topics that, when simplified to make it easy to understand, might miss important details critical to...


Some bags of Tostitos, the tortilla-chip snack from Frito-Lay, to be consumed at select Super Bowl parties on Feb. 5 will be able to tell partygoers what else they’ve been consuming.

Frito-Lay will distribute Tostitos bags with built-in...


By replacing its poly-coated carton for fabric softener sheets with an economical recyclable/repulpable alternative, Seventh Generation qualifies for the “Widely Recycled” claim on its How2Recycle label and gets a step closer to its 2020 zero-...


As the New Year dawns, take a virtual tour of all the new packages we published in 2016. Designers, developers, engineers, executives and other packaging professionals looking for ideas will find inspiration and, perhaps, a challenge to do better...


As we count down the days left in 2016, and before we look ahead to next year’s trends, let’s take a look at what we predicted would drive many of your packaging decisions in the last 12 months—from ecommerce needs and the influence of Millennials...


Omega Packaging takes the next step beyond digitally printed caps to bring the production and graphics flexibility of digital printing to round plastic containers.

 

Omega Packaging, La Mirada, CA, has expanded its digital-printing...

Turmeon, first animated label y the world

The innovative label design for Turmeon vermouth takes beverage packaging into a new dimension, creating the illusion that the package graphics are moving. This effect tempts shoppers to pick up and bottle and interact with it, which in turn...


Cal Poly senior Katie Exum is used to defying expectations. The 6-foot-1 Torrance, Calif.-native came to Cal Poly in 2012, where she quickly emerged as a standout in the Industrial Technology and Packaging Area. Just as she prepares to graduate...


Now that FedEx’s dimensional weight factor is on the move again, it may take a combination of tactics to balance out the cost impact of packaged shipments.

Is this déjà vu? Did I just wake up from a long winter’s slumber way too early? I...


Packaging is a dynamic market, with new trends continually emerging. But for all the turnover, some critical issues linger. Perhaps they are more complicated or build in importance. Either way, packaging professionals clearly appreciate our...


A B B Labels is the single source for all your Label and Tag needs. Our product line includes Labels for a variety of applications (Custom P/S Product & Packaging Labels, Fabric Labels, Law labels, and Tags (from Shipping and Inventory Tags to...


Here at A Plus Label we believe that choosing the right printer can be critical to the success of your product and business. With our unsurpassed print quality, A Plus Label has grown into one of the top flexographic printing companies around....


Afinia Label manufactures and distributes end-to-end, high-speed, in-house, full-color label printers, finishers, and applicators to brand owners and label converters. Our high-quality products ensure your labels print the right way, right away,...


All Pro Technical Service Inc. was started in response to a growing need for high-quality, specialized service for the Linx brand of continuous inkjet (CIJ) printers.  Our technicians are located throughout the U.S. and provide quick response time...


Best Label Company was formed in 1976 in Cerritos, CA as a privately held corporation. Flexography as a method of printing was still in its infancy as compared with today and pressure sensitive labels were coming of age. Increasingly seen in food...


We are the North American sister company of Blumer Maschinenbau AG of Switzerland - a manufacturer, worldwide distributor and innovative leader of card and label finishing equipment and modular die-cutting systems. With over 115 years of...


A business partner to technology companies for over 50 years, Cellotape’s focus has been laser sharp since the beginning: to be the best, most trusted source of innovative labels, overlay panels, nameplates, and components to customers in the...

CGS

Through our ORIS software suite of Color Tuner // Web, Press Matcher // Web, Certified // Web and Lynx, quality assurance is covered from creation to production with the world's first integrated color management system. Further maintain brand...


China packaging is a national owned group company established in 1972 and owning many manufacturers supplying various packaging pruducts. China Packaging is one of the leading company in Chinese packaging export business providing packaging...


Introduced in 1982, Cold Ice brand, thermal packaging remains the industry standard in performance, durability and safety.

Our gel ice contains a semi-solid, non-toxic, biodegradable gel formulation. Cold Ice is the preferred choice for...


Since 2011, CDT has been committed to providing label and tag color on-demand inkjet printers for a wide range of applications and industries at breakthrough speeds and cost effectiveness. CDT’s wide range of digital color platforms – from...


Datamax-O’Neil is the global provider who works passionately with customers to listen, understand and then deliver a value-driven printing solution that minimizes risk and maximizes efficiency, safety, and quality. Our solutions improve our...


Hang tabs from Do-It make source reduction easier. Team with our source reduction experts and we'll make your packaging more environmentally friendly by reducing the overall amount of packaging, or eliminating it altogether. You cut your packaging...


In 2014, Fernqvist Labeling Solutions has been in business for 25 years thanks to our many loyal customers, dedicated eFernqvist 25th Anniversary Sealmployees, and supportive suppliers. The Fernqvist Team is dedicated to building long term...


We are committed to customer intimacy and providing customers with value, service and the highest quality attainable. We deliver solutions designed to meet customer's needs and exceed their expectations every single day. Our ability to effectively...

Wednesday, March 29, 2017 to Thursday, March 30, 2017

Advanced Design & Manufacturing Cleveland showcases five zones on one show floor: Packaging, Automation & Robotics, Design & Manufacturing, Plastics and Medtech.

Wednesday, April 19, 2017 to Friday, April 21, 2017

CPhI Japan 2017 gathers more than 19,000 pharma professionals together for a host of events that cover all aspects of the pharmaceutical supply chain, including packaging. Co-located with InnoPack.

Wednesday, May 3, 2017 to Thursday, May 4, 2017

BIOMEDevice is New England’s source for every aspect of medical device design and development, including packaging solutions. Find the materials, technologies, ideas, equipment and suppliers you need.

Tuesday, May 16, 2017 to Thursday, May 18, 2017

At PackEx Toronto, benefit from hands-on access to the newest packaging and processing technologies, equipment and materials.

Tuesday, May 16, 2017 to Thursday, May 18, 2017

At ATX Canada 2017, be inspired by the latest technologies and insights applicable to packaging operation, including robotics, motion control, vision, rapid prototyping, software and more.

Tuesday, May 16, 2017 to Thursday, May 18, 2017

Toronto Powder & Bulk Solids 2017 puts you face-to-face with North America’s leading suppliers displaying hundreds of solutions, including packaging, to help accelerate product-to-market.

Tuesday, June 13, 2017 to Thursday, June 15, 2017

EastPack 2017 packages up new technologies and solutions from hundreds of suppliers. Plus, gain insights from the free presentations at Center Stage, Tech Theater and during the Innovation Tours.

Tuesday, June 13, 2017 to Thursday, June 15, 2017

For more than 30 years, MD&M East has been the trusted resource for every aspect of medical device development, including packaging, to take your product from concept to commercialization.

Tuesday, June 13, 2017 to Thursday, June 15, 2017

At ATX East 2017, meet with top automation experts and see solutions geared toward maximizing your packaging productivity and profitability.

Tuesday, June 13, 2017 to Thursday, June 15, 2017

Quality drives productivity and productivity drives revenues. For critical packaging functions, Quality Expo 2017 brings focus to technology, equipment, materials and services that support quality.

Wednesday, November 8, 2017 to Thursday, November 9, 2017

At MinnPack 2017, experience the newest packaging technologies and equipment first-hand, meet suppliers one-on-one and compare solutions side-by-side.

Wednesday, November 8, 2017 to Thursday, November 9, 2017

Attend MD&M Minneapolis 2017 and find everything you need to design and develop the next generation of medical devices and equipment, including packaging solutions.

Wednesday, November 8, 2017 to Thursday, November 9, 2017

ATX Minneapolis 2017 gives you direct access to knowledgeable suppliers, the latest technologies and networking opportunities. Plus it has access to five other related manufacturing events.