What drives today’s beverage packaging trends?

More than half (57%) of early participants to a Packaging Digest poll on beverage packaging say expanding the product’s usage occasion is driving their efforts to develop new packaging formats or sizes as a way of increasing their company’s beverage business.

The survey, done in cooperation with the Institute of Packaging Professionals as part of its March 2015 spotlight on Beverage Packaging, asks a couple questions about beverage growth trends and how packaging might help.

If you work in the beverage market, we invite you to take our short poll, which also examines beverage packaging challenges as well as trends.

Click here to launch the survey.