Beer Packaging March Madness Fun

The winning craft beer can advanced through three rounds to emerge #1.

Lisa McTigue Pierce, Executive Editor

March 28, 2024

4 Slides

At a Glance

  • Did you get a chance to vote?
  • Do you agree with the package that won?

We have a winner in our Packaging Palooza Beer Packaging competition!

At the beginning of the month, in the style of a March Madness bracket, we pitted eight new craft beer cans against each other. The competition ran on social media, specifically the Packaging Digest LinkedIn group and page.

Huge thank you to everyone who joined in on the fun and voted for their favorite packaging design.

Special thanks to our colleague Caitlin Schwartz, Social Media Manager for Informa Markets – Engineering, for coming up with this idea and running the campaign.

About the Author(s)

Lisa McTigue Pierce

Executive Editor, Packaging Digest

Lisa McTigue Pierce is Executive Editor of Packaging Digest. She’s been a packaging media journalist since 1982 and tracks emerging trends, new technologies, and best practices across a spectrum of markets for the publication’s global community. Reach her at [email protected] or 630-272-1774.

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