How to be a Packaging Visionary

Do you dream of a successful career in packaging development? What does it take to rise to the top? To make a difference, not just at your company or in your market, but for the world?

Packaging projects continue to get more complex — with tight timelines, cost constraints, the need for uncompromised reliability, and tough expectations for sustainability. You need to leverage all you can to help your company get new products on the market faster than the competition.

Don’t be a bottleneck; be an enabler, says Robert States, Partner with Stress Engineering Services, a company that boasts about its passionate, multidisciplinary team of expert problem solvers who find engineering solutions to technical challenges.

In his leadership position at SES, States helps develop leading-edge technologies and collaborates with inventors and engineers in areas as diverse as Consumer Products, Healthcare, Aerospace, Supply Chain, and more. States is also able to tap into the experience he gained at the brand level while working at Procter & Gamble and Newell Brands early in his more than two-decades-long career. Been there; done that.

In an intense interview at WestPack 2024 (February 6-8; Anaheim, California), veteran packaging journalist and Packaging Digest Executive Editor Lisa Pierce coaxes States to reveal actionable advice for anyone wanting to excel.

Attendees will hear:

• Where to look for ideas and inspiration — and why there;

• Examples of excellence;

• Plausible scenarios — within packaging software, new materials, and likely regulations — to help you prepare for the future.

Join us at The Pack Place, Booth 5453, on Wednesday, February 7, at 3:30 p.m. Pacific time.