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Packaging Design

Best in New Food and Beverage Packaging

Photo credit: littlewolf1989 – Shopper-female-masked-AdobeStock_384324442-ftd.jpeg
The latest news scoops: Bottle furnace awakens, shelf-ready Nutella, Chobani coffee, Nestlé's paper trays, Ben & Jerry's doggie ice cream, craft beer design trends, and mustached cereal icons.

Food and beverage brands constantly launch new products and new packages, many of which are posted to social media — if you can find them. Packaging Digest highlights the best of them on a regular basis, with the most recent “find” at the beginning. Come back often to quickly scroll through to see what you’ve missed.

Below you'll find new packaging developments from companies and brands include shelf-ready Nutella, Chobani coffee, Nestlé's paper trays, Ben & Jerry's doggie ice cream, craft beer design trends, General Mills cereals' mustached icons, Jif's squeezable PB pouches, Chiquita’s artsy stickers, bottles from canola oil, egrocery acceleration, AB's LE holiday beer cans, Hard Rock's "package" deal, a new kind of ecommerce packaging, pouch first, and edible packaging from seaweed.









































Loop is definitely gaining traction here and there.









Adult Happy Meals? lol.


Too good not to include...











This spring-loaded point-of-purchase display is convenient to load and unload.










The value of PET/rPET for big brands.

Cucumbers turn greener as coating replaces plastic wrap.

The brand is prioritizing package options for online sales and experimenting with direct-to-consumer commerce.





















Plastic or paper? Pasta brand prefers paper.


Lay's goes international in flavor and design:











































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