Machine builders influence, interpret packagers' needs

January 29, 2014

16 Min Read
Machine builders influence, interpret packagers' needs

Packaging is big business—and it's growing. Control Engineering and Packaging Digest set to investigate this dynamic market through the Packaging Automation Benchmark Study, a three-part, year-long research project conducted by Reed Research Group. This comprehensive view of the state of packaging automation reveals the technology, market drivers and business issues affecting packagers, machine builders, and system integrators.

This is Volume 2 of the Packaging Automation Benchmark Study, focusing on packaging machine builders and the state of the market from their point of view. These machine builders have a unique role in the market, both influencing and interpreting the needs of packagers and the offerings of automation component and software vendors. In Volume 1, published in April 2008, research results came from the packagers themselves. In Volume 3, research will focus on the system integrator community, providing insight into how their interaction with both packagers and machine builders is driving innovation. A key focal point for that study is a view of technology adoption and strategic use of data acquisition. Survey outreach will begin in late fall 2008, with results published in December 2008.

Complete research results, as well as Webcasts, podcasts and other resources based on the research can be found online. Access all at www.controleng.com/automationresearch or www.packagingdigest.com/automationresearch.

Top 5 markets represented

• Food

51%

• Beverages

47%

• Pharmaceuticals

38%

• Personal care/cosmetics

36%

• Household chemicals/products

36%

• Machinery, electronic equipment

31%

Number of people employed by company

• Under 20

12%

• 20 – 99

26%

• 100 – 249

24%

• 250 – 499

11%

• 500 – 999

10%

• 1,000 or more

17%

2007 sales volume

• Under $10 million

25%

• $10 million - $24.9 million

24%

• $25 million to $49.9 million

12%

• $50 million to $249.9 million

15%

• $250 million to $999.9 million

13%

• Over $1 billion

12%

Location of corporate headquarters

• United States

78%

• Europe

13%

• Canada

3%

• Asia

3%

• Central or South America

2%

• Other (please specify)

2%

• Mexico

1%

Locations where OEMs have production

• >United States

90%

• Europe

31%

• Asia

25%

• Mexico

13%

• Canada

12%

• Central or South America

9%

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Typical type of packaging performed by your machines

• Flexible packaging

54%

• Cartons

45%

• Labeling/labels

36%

• Shrink wrap

30%

• Cases

28%

• Folding carton

28%

• Rigid plastic

26%

• Bottles (plastic)

24%

• Bottles (glass)

21%

• Cans

19%

• Stretch wrap

19%

• Blister Pack

15%

• Tube

15%

• Clamshell

13%

• Other

9%

Ethernet protocols supported

• EtherNet/IP

95%

• Modbus TCP

29%

• ProfiNet

24%

• SERCOS III

23%

• EtherCAT

15%

• PowerLink

10%

• Foundation Fieldbus

8%

• Other

4%

With whom do you collaborate on new packaging machine designs

• Customers' packaging engineers/designers

73%

• Automation suppliers

54%

• Internal packaging engineers/designers

51%

In-house system integrators

40%

• Materials suppliers

37%

• Other OEMs

31%

• Contract system integrators

26%

• No one, do not collaborate

7%

Typical build time for new equipment (from contract signing to acceptance test signoff)

1 – 3 months

30%

4 – 6 months

40%

6 months to 1 year

24%

More than 1 year

5%


Standard

Instrumentation and control components

• Components and connectors

• Safety

• Process sensors

• Instrumentation and analysis

• Vision systems

Application and programming software

• Programming applications (such as HMI)

• Data historian/data analytics

• Enterprise integration and analysis

• ERP

• MES

Motors, drives and motion control

• Motors

• AC drives

• Servos

• DC drives

• Steppers

Machine and embedded controllers

• PLCs

• Safety

• Discrete sensors and readers

• PACs (controller integrating motion and logic)

• Embedded/board-level controllers

• Multi-axis motion controllers

• Robotics

Networks, communications hardware, software

• I/O products and cabling

• Safety

• Network software and diagnostics

• Switches, routers and gateways

• Wireless solutions

Process and advanced control

• Electronic work instructions

• Barcode

• Advanced control (e.g., simulation)

• Process and batch control

• RFID

HMI and industrial PCs

• HMI hardware

• HMI software

• Industrial PCs

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OEMs Agree

Our customers require increased flexibility in packaging systems

53%

23%

Automated packaging lines are critical to maximizing our customers' capacity

56%

43%

In the next five years, sustainability will become a major driver for automation of packaging lines.

38%

37%

Global availability and international standardization of packaging lines are essential to packaging end users.

20%

26%

Customers see packaging machine flexibility and integrated automation as a key competitive advantage.

44%

51%

Our customers place a high value on packaging operations as a strategic competitive advantage

36%

51%

Our customers should take greater advantage of flexibility in packaging systems to improve time to market

38%

40%


Top three reasons to automate packaging processes

OEMs say

• Control labor costs

• Gain production efficiencies

• Gain competitive edge

Users say

• Control labor costs

• Gain production efficiencies

• Gain competitive edge

Main benefits expected when deciding which processes to automate

OEMs say

• Removing production bottlenecks

• Access machine diagnostic data

• Ability to access production data

• Recipe-driven/tool-less changeover

Users say

• Ability to access production data

• Recipe-driven/tool-less changeover

• Ability to access diagnostic data


Percentage of customers who specify brands of controls

Less than 10%

37%

10% - 49%

36%

50% - 74%

11%

75% - 89%

11%

90% or more

6%

Percentage of customers accepting alternative recommendations

Always

8%

Frequently

37%

Sometimes

52%

Never

4%

OEMs perception of the value customers place on being involved in selection of components

Great value

23%

Moderate value

53%

Little value

19%

No value

5%


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