Packaging design: New ‘popcorn chip’ debuts in clean, contemporary packaging

David Bellm

March 11, 2015

2 Min Read
Packaging design: New ‘popcorn chip’ debuts in clean, contemporary packaging



Medora Snacks, LLC announced a new change to the snacking industry with the debut of PopCorners, “The New Shape of Popcorn.” PopCorners are made from all-natural ingredients and were created to satisfy the cravings of popcorn lovers' desire for popcorn at an affordable price, all while maintaining that authentic chip-like experience.

PopCorners are currently available in 1.1 and 5 oz serving size bags in four delicious flavors including White Cheddar, Butter, Sea Salt and Kettle that range from 3.5 to 6 grams of fat.

"Consumers are demanding healthier snacks across the board and with a dramatic increase in popcorn sales, 21% in the past year, PopCorners are an ideal and easy decision," said Linda Fishman, President, Medora Snacks LLC. "PopCorners are a healthy alternative to most snacking options and something that everyone can enjoy given the great taste of our already popular flavors."

PopCorners are popped, not fried or baked, in the form of a triangle or tortilla that achieves an all-new shape of popcorn never seen before. The PopCorner's "chip" can be eaten alone or used with any kind of dip including salsa, ranch or sour cream and onion.

The average American eats about 68 quarts of popcorn each year, yet the snack has never had a true makeover aside from adding flavor to it, says the company.

School Systems
PopCorners is not only a preferred "better for you" snack for adults, it has also been given to more than 150,000 students in Philadelphia and Chicago's school systems as an alternative to fried, baked and sweet snacks. With the anticipated addition of New Jersey, Los Angeles, and San Francisco school systems, they will soon be enjoyed by over one million students per month. The company says PopCorners is an easy choice for school systems given that they are 100% all natural, in addition to being completely free of trans fat, gluten, and cholesterol.

Growing distribution
Recently PopCorners has become available at JetBlue's T5, a new state-of-the-art terminal at JFK International Airport in New York, in addition to other locations throughout JFK and LaGuardia. PopCorners are available at Key Foods in Brooklyn; assorted Manhattan delis and grocers; Magruder's Supermarkets in the Washington D.C. area; Fairway in NY and NJ; and online at Medora Snacks' digital storefront.

SOURCE: Medora Snacks, LLC


Sign up for the Packaging Digest News & Insights newsletter.

You May Also Like