During May 2020, people in packaging devoured our pandemic-related articles. But, as some US states began reopening businesses after their close due to COVID-19, you weren’t solely engrossed with the health crisis. With the country starting to get back to some semblance of “normal,” new examples of sustainable packaging also caught your eye.
Here are the top five articles you were reading last month on PackagingDigest.com, in reverse order:
After a successful launch in the UK, Garçon Wines brings its flat wine bottle to the ecommerce marketplace in the US, but with the added bonus of being made of recycled polyethylene terephthalate (rPET). In the UK, the flat design allows the container to fit through a Brit’s mail slot. That’s not as critical for the US market. But the ecommerce friendly package offers other benefits vs. glass wine bottles, such as:
• 87% lighter weight.
• 100% recyclable.
• 40% spatially smaller, which means that more than twice the number of bottles fit on a pallet.
• Stackable like books and save space at retail, at homes, and everywhere.
• Slightly taller than an average bottle, which distinguishes them on the dining table and enables greater merchandising presence in a retail setting, increasing visibility and driving sales.
This February 2018 article continues to appear in our monthly lists of “best-read” articles. The vast majority of people come to this article through an internet search — leading us to believe the traffic is from consumers rather than packaging professionals. However, their interest is significant enough to keep reminding you that your customers still care deeply about chemicals of concern in packaging materials.
The anti-plastics movement in packaging took another step last month. On May 1, Procter & Gamble Beauty launched a limited-edition all-paper tube for Secret and Old Spice deodorant in 500 Walmart stores across the US. The new package displaces some plastic stick deodorant canisters, helping the company and brands reach their goal of, by 2030, using 100% recyclable or reusable packaging while cutting virgin petroleum-based plastic by 50%.
Even though the unemployment rate dropped from 14.7% in April 2020 to 13.3% in May 2020, about 30 million Americans are still collecting unemployment benefits, according to The Washington Post.
We saw a spike in readership of this timeless article, published in 2017, as job seekers searched online for opportunities. Packaging jobs usually weather economic downturns quite well. Let’s hope you fare as well this time.
Everyone wants to know what the new “normal” will look like as the country recovers from the COVID-19 pandemic. Dan Felton, executive director of AMERIPEN, offers these four predictions from a sustainable packaging perspective:
1. Consumers may appreciate the value of packaging more but will still want a circular packaging system.
2. Our definitions of recycling need to be expanded and harmonized.
3. Reusable packaging strategies may shift towards more industrial models.
4. Social distancing and transmission concerns will drive automation in hauling and sortation.