PMMI, the owner and producer of the PACK EXPO family of trade shows, and Koelnmesse GmbH, producer of Anuga FoodTec, have announced a strategic partnership to enhance the resources available to attendees at the largest food and beverage processing shows in North America and Europe.
"There's been a marked shift to a total systems manufacturing approach, making it critical that food and beverage processors be exposed to a wide range of resources that can help them increase efficiencies, reduce total systems costs and speed time to market," says Charles Yuska, president and CEO of PMMI. "Our partnership with Koelnmesse GmbH will help us provide PACK EXPO attendees with greater access to new processing technologies that can help them achieve these goals. Attendees will also benefit from greater insight into trends impacting the global industry such as food safety, quality and sustainability."
The partnership complements the Las Vegas debut of The Processing Zone at this fall's PACK EXPO Las Vegas (Sept. 26-28, 2011; Las Vegas Convention Center ). The Processing Zone will highlight the newest processing technologies for a range of market sectors including food, beverage, baked goods, snack food, meat, dairy and produce. PACK EXPO Las Vegas attendees will find additional examples of processing innovation among the show's 1,200 exhibitors.
Anuga FoodTec 2012 (Mar. 27-30, 2012; Cologne, Germany ) will be the central meeting point for the international food and beverage industry, with approximately 1,200 exhibitors and 34,000 attendees expected to participate. The show's cross-sector, process-oriented approach covers all aspects of processing, packaging, hygiene, storage and distribution in food and beverage production. For example, the world's 10 most important food and beverage producers were represented at Anuga FoodTec in Cologne as visitors.
In addition to promoting attendance at the PACK EXPO trade shows to European food and beverage processors, Anuga FoodTec will have a presence at PACK EXPO Las Vegas 2011 to help packaging and processing suppliers seeking to expand into the European market. To help Anuga FoodTec continue to expand its presence in the packaging sector, PMMI will sponsor the North American Packaging Pavilion at Anuga FoodTec 2012.
"PMMI is a key partner as we continue to expand our packaging resources for food and beverage manufacturers across geographies," says Peter Grothues, vp, Food, Technology & Environment, Koelnmesse GmbH. "We anticipate that Anuga FoodTec's attendees from more than 114 countries will benefit from the greater link to packaging in North America. The partnership will continue our growth as the European leading show for food and beverage processing and packaging technology."